Who we are

About us

Underdog Media LLC is a boxing and sports media company based in Delaware, a division of Ms. Want Entertainment. Every underdog has a story. We tell it.

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the
name

Meet the founder

Giselle Colón "G"

Founder & CEO · Delaware

I built Underdog Media around one belief: every underdog has a story worth telling. Through video, photography, interviews, and behind-the-scenes coverage, I help fighters, athletes, entertainers, and businesses show the world who they are and what they're building.

My work captures the preparation, personality, and determination behind the spotlight. That mission inspired Crossroads to the Ring, an original series following fighters whose journeys deserve to be seen beyond their records.

I'm building a platform where overlooked talent gets visibility, authentic stories get heard, and hard work gets remembered.

Every underdog has a story. Remember the name.

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Our story

They counted us out. That's where the story starts.

Underdog Media was built for the people the spotlight usually skips: the fighter training after a night shift, the gym with no sponsor, the athlete whose record does not show what they have been through.

Through video, photography, interviews and behind-the-scenes coverage, we capture the preparation, personality and determination behind every walk to the ring, and we make sure the world sees it.